Is Comfort vegan? Who owns Comfort?
Fabric conditioner and softener brand owned by Unilever. Comfort was the first fabric conditioner launched in the UK in 1969. The range includes concentrated formulations and various scent options marketed for general household laundry use.
The short answer
Comfort is owned by Unilever. Products contain animal ingredients. The brand or its owner sells animal-derived products. The wider brand or its owner sells animal products.
Is Comfort vegan?
Not veganProducts contain animal ingredients
Company's own statementSource: Cruelty Free KittyIs Comfort cruelty-free?
Not cruelty-freeThe brand or its owner sells animal-derived products
Company's own statementSource: Cruelty Free KittyDoes Comfort or its owner sell animal products?
Sells animal productsComfort fabric conditioner itself contains animal-derived ingredients (ditallowoylethyl hydroxyethylmonium methosulfate, a cationic surfactant derived from animal fat). Additionally, the parent company Unilever manufactures and sells multiple animal-derived products including dairy ice cream brands (Ben & Jerry's, Breyers, Magnum), mayonnaise containing eggs, and other products containing dairy, eggs, and meat by-products.
Who owns Comfort?
UnileverOwned by Unilever
Official registrySource: Choose Veganism
Last verified 13 September 2026
Ownership chain
- Brand
Comfort
- Parent company
Unilever states commitment to ending animal testing globally and has developed alternatives since the 1980s. However, Unilever still tests on animals where required by law (e.g., mainland China) and has admitted that occasionally when no suitable non-animal approaches exist, some ingredients must be tested. Unilever supports global bans on cosmetics animal testing but does not currently abstain from all animal testing industry-wide.Company's own statement
Last verified 13 September 2026
Certifications
Leaping Bunny / Cruelty Free International
activeChecked 13 September 2026 · Registry entry
Leaping Bunny / Cruelty Free International: Comfort is recorded as not listed.
The Vegan Society
activeChecked 13 September 2026 · Registry entry
The Vegan Society: Comfort is recorded as not listed.
What this means
Our record lists Comfort as a brand of Unilever. Ownership is a separate question from how a product is made: a brand can hold its own certifications while its parent company operates under different policies.
Comfort appears on 2 schemes we check: Leaping Bunny / Cruelty Free International, The Vegan Society. Each scheme sets its own criteria, so read the certifier's own entry, linked above, for what it covers.
On animal testing, our record for Unilever states: Unilever states commitment to ending animal testing globally and has developed alternatives since the 1980s. However, Unilever still tests on animals where required by law (e.g., mainland China) and has admitted that occasionally when no suitable non-animal approaches exist, some ingredients must be tested. Unilever supports global bans on cosmetics animal testing but does not currently abstain from all animal testing industry-wide. We publish sourced facts and dates so you can judge them yourself; see how we verify.
Independent vegan alternatives
- AstonishVeganCruelty-free
- Bio-DVeganCruelty-free
- Cheeky PandaVeganCruelty-free
- EcoverVeganCruelty-free
- Faith in NatureVeganCruelty-free
- HomethingsVeganCruelty-free
Frequently asked questions
- Is Comfort vegan?
- Products contain animal ingredients. Recorded status: not vegan, last verified 13 September 2026.
- Who owns Comfort?
- Comfort is recorded as owned by Unilever.
- Is Comfort cruelty-free?
- The brand or its owner sells animal-derived products. Recorded status: not cruelty-free, last verified 13 September 2026.
- Does Unilever test on animals?
- Our record for Unilever states: Unilever states commitment to ending animal testing globally and has developed alternatives since the 1980s. However, Unilever still tests on animals where required by law (e.g., mainland China) and has admitted that occasionally when no suitable non-animal approaches exist, some ingredients must be tested. Unilever supports global bans on cosmetics animal testing but does not currently abstain from all animal testing industry-wide.