Is Wild Deodorant cruelty-free?

No animal testing recorded. Recorded status: cruelty-free, last verified 12 September 2026.

Does Unilever test on animals?

We have not yet verified an animal-testing position for Unilever. Until we can source one, we leave it unverified rather than guess.

Is Wild Deodorant vegan? Who owns Wild Deodorant?

UK-based refillable natural deodorant, body wash, hand wash, and lip balm brand featuring plant-based ingredients and plastic-free packaging.

Personal CareLast verified 12 September 2026

The short answer

Wild Deodorant is owned by Unilever. All products are vegan. No animal testing recorded.

Is Wild Deodorant vegan?
Vegan
All products are vegan
Company's own statementSource: Wild
Is Wild Deodorant cruelty-free?
Cruelty-free
No animal testing recorded
CertifiedSource: Wild
Does Wild Deodorant or its owner sell animal products?
Unverified
Not yet verified by us
Source: Wild
Who owns Wild Deodorant?
Unilever
Owned by Unilever
Official registrySource: Wild

Last verified 12 September 2026

Ownership chain

Brand
Wild Deodorant
Parent company
Unilever
Animal-testing position not yet verified.
Last verified 12 September 2026

Certifications

B Corp
active
Checked 12 September 2026 · Registry entry
B Corp: Wild is recorded as certified.
Leaping Bunny (Cruelty Free International)
active
Checked 12 September 2026 · Registry entry
Leaping Bunny (Cruelty Free International): Wild is recorded as certified.
The Vegan Society
active
Checked 12 September 2026 · Registry entry
The Vegan Society: Wild is recorded as certified.

What this means

Our record lists Wild Deodorant as a brand of Unilever. Ownership is a separate question from how a product is made: a brand can hold its own certifications while its parent company operates under different policies.

Wild Deodorant appears on 3 schemes we check: B Corp, Leaping Bunny (Cruelty Free International), The Vegan Society. Each scheme sets its own criteria, so read the certifier's own entry, linked above, for what it covers.

We have not yet verified an animal-testing position for Unilever, so we make no claim either way. We publish sourced facts and dates so you can judge them yourself; see how we verify.

Independent vegan alternatives

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All alternatives to Wild Deodorant Shop independent brands at Vegan Marketplace

Frequently asked questions

Is Wild Deodorant vegan?: All products are vegan. Recorded status: vegan, last verified 12 September 2026.
Who owns Wild Deodorant?: Wild Deodorant is recorded as owned by Unilever.
Is Wild Deodorant cruelty-free?: No animal testing recorded. Recorded status: cruelty-free, last verified 12 September 2026.
Does Unilever test on animals?: We have not yet verified an animal-testing position for Unilever. Until we can source one, we leave it unverified rather than guess.