Is Vivera vegan? Who owns Vivera?

Dutch plant-based meat alternative producer offering plant-based burgers, steaks, mince, sausages, fish alternatives, and other meat substitutes.

Food & DrinkLast verified 12 September 2026

The short answer

Vivera is owned by JBS S.A.. All products are vegan. Not yet verified by us.

Last verified 12 September 2026

Ownership chain

  1. Brand

    Vivera

  2. Parent company

    JBS S.A.

    Animal-testing position not yet verified.

    Last verified 12 September 2026

Certifications

  • The Vegan Society Trademark

    active

    Checked 12 September 2026 · Registry entry

    The Vegan Society Trademark: Vivera is recorded as not listed.

What this means

Our record lists Vivera as a brand of JBS S.A.. Ownership is a separate question from how a product is made: a brand can hold its own certifications while its parent company operates under different policies.

Vivera appears on one scheme we check: The Vegan Society Trademark. Each scheme sets its own criteria, so read the certifier's own entry, linked above, for what it covers.

We have not yet verified an animal-testing position for JBS S.A., so we make no claim either way. We publish sourced facts and dates so you can judge them yourself; see how we verify.

Independent vegan alternatives

Frequently asked questions

Is Vivera vegan?
All products are vegan. Recorded status: vegan, last verified 12 September 2026.
Who owns Vivera?
Vivera is recorded as owned by JBS S.A..
Is Vivera cruelty-free?
Not yet verified by us. Recorded status: unverified, last verified 12 September 2026.
Does JBS S.A. test on animals?
We have not yet verified an animal-testing position for JBS S.A.. Until we can source one, we leave it unverified rather than guess.

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Last verified 12 September 2026

Sources

  1. Supports: The Vegan Society Trademark: Vivera is recorded as not listed.

    The Good Shopping Guide · Accessed 12 September 2026

  2. Vivera products are entirely veganCompany's own statement

    Supports: Vivera products are entirely plant-based and vegan in composition. Meat Free Monday describes Vivera as offering 'products including plant-based burgers, steaks and mince, crafted to deliver the taste and texture of traditional meat while being entirely vegan.' However, no formal vegan certification from The Vegan Society or equivalent body was identified.

    Meat Free Monday · Accessed 12 September 2026

  3. Supports: JBS S.A., Vivera's parent company, is a meat processing company primarily focused on livestock production. JBS publishes a Global Animal Welfare Policy and states commitment to animal welfare standards aligned with local laws and internationally recognized standards. However, advocacy groups including World Animal Protection and the Animal Welfare Institute document JBS's poor animal welfare record. The company's stated policies relate to livestock handling in meat production facilities, not cosmetics animal testing. As a food company, Vivera and JBS do not have publicly stated positions on cosmetics animal testing.

    JBS Foods · Accessed 12 September 2026

  4. Company's own statement

    Supports: Dutch plant-based meat alternative producer offering plant-based burgers, steaks, mince, sausages, fish alternatives, and other meat substitutes.

    Accessed 12 September 2026