Is Montezuma's vegan? Who owns Montezuma's?
Premium British chocolate manufacturer producing chocolate bars, truffles, chocolate buttons, and other confectionery products in dark, milk, white and vegan varieties. Made in West Sussex, UK.
The short answer
Montezuma's is owned by Paramount Retail Group. Only some products are vegan. Not yet verified by us.
Is Montezuma's vegan?
Some vegan linesOnly some products are vegan
Company's own statementSource: Montezuma's ChocolateIs Montezuma's cruelty-free?
UnverifiedNot yet verified by us
CertifiedSource: The Good Shopping GuideDoes Montezuma's or its owner sell animal products?
UnverifiedNot yet verified by us
Who owns Montezuma's?
Paramount Retail GroupOwned by Paramount Retail Group
Official registrySource: Montezuma's Chocolate
Last verified 12 September 2026
Ownership chain
- Brand
Montezuma's
- Parent company
Animal-testing position not yet verified.
Last verified 12 September 2026
- Ultimate owner
Ravi Sharma & Sunny Sharma (joint ownership)
Animal-testing position not yet verified.
Last verified 12 September 2026
Certifications
Cocoa Horizons
activeChecked 12 September 2026 · Registry entry
Cocoa Horizons: Montezuma's is recorded as certified.
PETA Beauty Without Bunnies
activeChecked 12 September 2026 · Registry entry
PETA Beauty Without Bunnies: Montezuma's is recorded as not listed.
Rainforest Alliance
activeChecked 12 September 2026 · Registry entry
Rainforest Alliance: Montezuma's is recorded as certified.
Soil Association (Organic)
activeChecked 12 September 2026 · Registry entry
Soil Association (Organic): Montezuma's is recorded as certified.
UTZ
activeChecked 12 September 2026 · Registry entry
UTZ: Montezuma's is recorded as certified.
What this means
Our record lists Montezuma's as a brand of Paramount Retail Group, which sits under Ravi Sharma & Sunny Sharma (joint ownership). Ownership is a separate question from how a product is made: a brand can hold its own certifications while its parent company operates under different policies.
Montezuma's appears on 5 schemes we check: Cocoa Horizons, PETA Beauty Without Bunnies, Rainforest Alliance, Soil Association (Organic), UTZ. Each scheme sets its own criteria, so read the certifier's own entry, linked above, for what it covers.
We have not yet verified an animal-testing position for Paramount Retail Group, so we make no claim either way. We publish sourced facts and dates so you can judge them yourself; see how we verify.
Independent vegan alternatives
- Beyond MeatVeganCruelty-free
- Booja-BoojaVeganCruelty-free
- Meridian FoodsVeganCruelty-free
- Pukka HerbsVeganCruelty-free
- RibenaVeganCruelty-free
- SheeseVeganCruelty-free
Frequently asked questions
- Is Montezuma's vegan?
- Only some products are vegan. Recorded status: some vegan lines, last verified 12 September 2026.
- Who owns Montezuma's?
- Montezuma's is recorded as owned by Paramount Retail Group, which is itself owned by Ravi Sharma & Sunny Sharma (joint ownership).
- Is Montezuma's cruelty-free?
- Not yet verified by us. Recorded status: unverified, last verified 12 September 2026.
- Does Paramount Retail Group test on animals?
- We have not yet verified an animal-testing position for Paramount Retail Group. Until we can source one, we leave it unverified rather than guess.